LIT Videobooks / “Hooked” / June 27th, 2023
Through the exploration of triggers, actions, rewards, and investment, this videobook equips entrepreneurs and designers alike with the tools to craft irresistible products, fostering habits that keep users engaged, satisfied, and continuously returning for more. Watch it now and learn the core concepts in under an hour as easy as watching a documentary.
Credits: Conceptualized shorter format, wrote script, booked, conducted and field produced secondary interview, casted and directed voice over artist, collaborated with animation team and shepherded editing process to completion.